Improving the Economic Vitality of Our Downtowns

This project is not just about a single city—it is part of a larger national and global ecosystem, creating new economic opportunities and redefining how businesses engage with their communities in the virtual space.







We are seeking partnerships with forward-thinking city officials and business leaders to replicate
their downtowns and launch immersive virtual cities together.





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Hotels


Skyline Lodge and Restaurant
470 Skyline Lodge Drive
Highlands, North Carolina

OLD EDWARDS INN AND SPA
445 Main Street
Highlands, North Carolina

THE INN AT HALF MIL
214 HALF MILE DRIVE
HIGHLANDS, North Carolina


Hotel Tips

Ask to be placed opposite of any roadways. Road noise can be a constant source of pollution which may not be a noticeable problem during the day but reveals itself at night. Don't be afraid to request a room change to get a better sleep.

Avoid booking poolside for kids playing during the day and gatherings at night. Sound bounces off of the water and voices carry so ask for a room away from the pool either on the opposite side of the hotel or in higher floors.

Elevators are notorious for being a nuisance so ask to be roomed on the top floor and as far away as possible. Most hotels book nearby rooms last so hopefully they have availability elsewhere.



Things To Do

Highlands can warm you up on a cloudy day or simply offer your daily perk by visiting your local coffee shop. Quality, purity and punch are targeted with coffee beans curated globally and locally roasted while being served fresh as it is made right in front of you. Order up!

Highlands has a great collection of barber shops to choose from if you want to take a little off the top, get a clean shave or to trim your moustache or beard. Take a moment to consider buying some styling gel, beard oil or wax and always tip well.

Highlands brings meaning to leisure time while enjoying the local yarn shop and wandering through in amazement with the different fibers and vast array of colors. Signing up for a class is easy and fun and serves as a great getaway for a few hours to enjoy the company of fellow knitters.



Why Do You Love Downtown?

Roberta Gomes
it's so quaint!

Diane Koivunen
Love the yarn store and the restaurants

Ariel
i have been here since 2005 and fell in love with downtown, the shops are amazing, good prices, nice people, great gifts ect... the scenery is wonderful as well

lyndi hatch
It has such great shopping.

Friday Nelson
Just moved to Jacksonville. What an adorable little town!


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Highlands
North Carolina


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